Doodle Moo - Lifestyle Brand by Emily Canino
DoodleMoo is a lifestyle brand creating playful, design-led home décor, stationery, and accessories. Every product is crafted by me, blending typography, illustration, and inspiration from music, quotes, feminism, colour, and wildlife.
Featured in Stylist Magazine and on TV shows like Tattoo Fixers and The Circle, DoodleMoo has also won multiple awards. I’ve built the brand from the ground up, handling everything from product design and development to marketing, website creation, digital content, and worldwide wholesale. Today, our designs are loved across the UK, Europe, and the USA.
I’ve managed every aspect of building and growing my brand, including website creation and development on WordPress and Shopify, digital marketing and influencer collaborations, and the design of all digital assets. I also create engaging email newsletters, Instagram content and reels, and oversee product development. Additionally, I handle wholesale outreach and distribution, with DoodleMoo products sold worldwide across the UK, Europe, and the USA.
The Doodle Moo homepage features a carousel banner showcasing a variety of collections.
Website banner designs for Doodle Moo.
Design and development of Doodle Moo’s Shopify website, ensuring a clean, clear homepage that highlights our latest and featured products. The site makes it easy for customers to explore our offerings, read reviews, view our Instagram feed, and watch videos showcasing our Creative Planner.
Logo and brand design for Doodle Moo, capturing the brand’s essence of fun, playfulness, style, and vibrant colour.
Emily blends her passion for graphics, art, and bold typography with the vibrant colours and energy of her upbringing in Venezuela. Her Latin influences shine through in her use of vivid colours, playful Spanish phrases, tropical motifs, feminism, and exotic animals, all of which frequently appear in her art prints. “Doodlemoo’s art prints are bright, witty and add instant colour to the plainest of walls” The Stylist Magazine. Emily’s prints have been featured in Tattoo Fixers Extreme and The Circle TV Shows.
Showcase of my product pages and jewellery, designed with inspiration drawn from my art prints.
Grew Doodle Moo’s Instagram organically to 25K+ followers through consistent branding, engaging IG Stories, and strategic influencer collaborations.
Designed and managed the stand for Stylist Live, Stylist Magazine’s annual event showcasing a mix of small and large brands each November.